Insight Hub
Welcome to my blog, where the realms of digital strategy, innovation, and human-centred design intersect. Embark with me on a journey through the dynamic landscapes of leadership, customer-centric strategies, and the contemporary business realm. Let's explore, learn, and thrive together in this ever-evolving landscape.
You can scroll through sections on Artificial Intelligence (AI) Product Management & Design and Innovation Toolkit.
Artificial Intelligence (AI) Series
Product Management & Design
Innovation Playbook
Full Blog Content
Product Management - 6 Phases to deliver excellent outcomes.
Product Management Series
A guide to the product lifecycle, covering the six key phases of Strategy, Ideation, Design, Development, Production and Assessment.
I also expanded on the Assessment Phase to cover off on In-Life and End-of-Life for products.
I hope you enjoy this and look forward to sharing more.
Boost your App's ratings and bridge iOS and Android customer satisfaction
Unpacking the reasons behind why your mobile app rating can be so different on iOS and Android. A UX strategy for bridging Android and iOS satisfaction by crafting a unified customer experience to elevate adoption and active customers, there are core differences that you need to understand and apply to the design and support of these operating systems. Often, it’s these differences driving your app ratings.
How are you prioritising your initiatives?
Prioritisation Strategies for Product Leaders, Managers, and Designers
Effective leadership entails empowering teams to make informed prioritisation decisions, all rooted in a deep understanding of strategy and business objectives and our customer's needs and goals. This understanding is vital in striking the right balance between fulfilling customer needs and aligning with organisational goals. In this post, we will explore proven methods, application techniques, and invaluable tips to help you excel in the art of prioritisation.
I would love to hear what tools you are using and your experience using them in delivering on your strategic ambition.
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Service design is a strategic game-changer.
Incorporating these Service Design tools can strategically transforms service design into a powerful driver of business strategy, enabling the creation of services that are customer-centric and aligned with the overall organisational vision and goals.
How to achieve a balance in Matierial and Customer outcomes
When you are writing or reviewing a strategy or a business case you need to ensure that you have customer outcomes clearly articulated. Here I unpack a how-to guide based on my experience.
Mastering Vision to Action: The Roadmap
A business's successful execution of its aspirations and goals begins with aligning around the vision and working through a process to embed this as your purpose and make it actionable in a plan or, as I like to use the term, “Roadmap.” Let me show you how I approach it in this blog post.
Do you want a Channel or Product Strategy in just 5 days…
Using a global standard in innovation called the Google Ventures Design Sprints, I have supported NAB and other organisations to create both Channel and Product strategies, where I run a structured process for solving complex business problems through design, prototyping, and testing. Yes it really works!